Marketing

Branding Development & Consumer Outreach

For many entrepreneurs starting from the ground up, exposure is key to reaching a broad audience.  If the consumer doesn’t know that you exist, how can you expect to develop any meaningful organic lead channels? We help you structure and refine your consumer outreach approach by thoroughly studying your product or service and what kind of brand image you want to convey to consumers to achieve the messaging and effect desired.

Marketing Plan Development

A successful marketing campaign is dynamic involving many moving pieces and cross-functional team cooperation to be successful. Assigning “X%” of annual revenue to go towards the marketing budget is just the tip of the iceberg.

• Who is your customer or desired point of contact?

• Are you taking full advantage of your existing lead generation channels?

• Are you investing in the tech and skills needed for you marketing team to succeed?

• Are you tracking consumer engagament?

• How often are you reaching out to existing customers?

These are just some of the types of questions that we may encourage our clients to ask themselves as we help them develop a solid plan and recalibrate as needed.

Implementation

A “set-it and forget-it” appoach” leaves much to be desired. That’s why we take the time understand your needs and also provide hands on support as needed, whether that means managing your in-house team of marketing associates or developing ad managing the key aspects of your day-to-day marketing operations such as paid ad campaign management, email campaigs, SEO/AIEO, and so on.

To learn more please contact us.